The Media Sales Training Consultancy
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Course Title |
Description |
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Selling an integrated print and online advertising solution |
A bespoke online sales training for your team -how to sell the complementary benefits of print and digital publishing; advising clients how to plan an integrated campaign with you for maximum success |
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8 Steps to Successful Selling
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A modern structure for sales calls and meetings |
| Media Sales Writing Skills for the 21st Century | - |
The ancient art of media sales letter writing, structured proposals and the limitations of email. |
| Delivering the Unexpected! | - |
Finding creative solutions which offer genuine ‘added value’ to advertisers |
| Getting Closer to Clients | - |
Where does advertising end and marketing begin? |
| Selling to Media Buyers in Agencies | - |
How agencies are structured and how to build effective working partnerships. |
| Presentation Skills for a New Age | - |
Life beyond PowerPoint: making your meetings dynamic, focused and proactive |
| Developing a Media Sales Strategy | - |
How to devise a one page management road-map |
| Short and Sweet | - |
Writing robust and comprehensive sales proposals which fit onto a single sheet of A4! |
| Key Account Management | - |
Analysing your client base to discover who your key accounts are – and developing a plan to secure and grow the business you generate from them |
